Thursday, September 7, 2017

Can A Long Island Advertising Agency Utilize Linkedin Native Video?

By Rob Sutter


Recently, LinkedIn unveiled its new native video feature, which is a notable addition to be certain. While other social media networks have implemented said feature in some form or another, it seemed like LinkedIn was left out. Fortunately, the largest social media platform for professional now has its own way to let people shoot and post their videos. Here is why Long Island advertising agencies should be able to note it.

For those that don't know, LinkedIn unveiled its native video feature in mid-July. What this will do, according to companies like fishbat, is allow users to record videos with their mobile devices, much like how Facebook does with their app. LinkedIn videos can be as long as 10 minutes, but it's recommended that they're kept to a few minutes each. Like with any digital service, LinkedIn native video is best learned about by experiencing it firsthand.

One of the reasons why this feature is important - and your local fishbat Long Island advertising agency - is due to the heightened importance of smartphones. After all, the mobile devices we use on a routine basis play a huge role in our lives. Everything from communication to entertainment can be facilitated with our mobile devices. Simply put, LinkedIn throwing its hat into the video ring is a no-brainer.

It's also worth noting the potential of video for B2B purposes. After all, LinkedIn has become one of the biggest platforms for B2B endeavors, but it can be difficult to convince people to invest in products and services they can't see. Video makes it easier to showcase what companies have to offer, which means that those on the outside may be more willing to inquire. In simple terms, this can result in more sales down the road.

Are you looking to get more out of LinkedIn? If so, it might be worth conducting further research on native video in general. There's no denying the fact that this is a worthwhile service, regardless of what you have to offer. You simply have to make sure that your offerings have value to other LinkedIn users. By taking the time to learn about native video and how to harness it, you might find yourself using this social media platform more often.




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